NIO Electric Vehicles

As Padmasree Warrior (CEO of NEXTEV) says: "Start with a vision to spark a global movement: think beyond just a product, or a wow experience or even the company"

With this in mind, I try to draw my vision of re-design mobility solutions in an holistic way, thinking about vehicules or cities as another device or platform to be designed with an strong user-first approach. This vision are based in this 5 pilars/strategies:

  • Clean Energy Lobby
  • Smart Cities
  • Cross platform/device strategy
  • Journey & context vision
  • Research & design process

#design thinking, #experience estrategy, #product design, #product vision, #visual thinking